SVT - Tönt
1680
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Bilhandlarens Dotter

SVT

Tönt had the pleasure of collaborating with Brand New Content on their true-crime documentary series Bilhandlarens Dotter, broadcast on SVT. Our aim was to craft a striking colour scheme that evoked the atmosphere of Africa while still retaining the tension and seriousness of true crime.

We arrived at a bold palette of orange, balanced with white and shades of grey, to achieve a look that was both captivating and weighty. Alongside this, we experimented with the logotype, giving the series a sense of duality and depth.

Client: SVT
Agency: Brand New Content
Design & Animation: Tönt